Recently we had a customer return from a funeral and cemetery conference and asked about how frequently she should post to Facebook. A so called “social media expert” advised them to post less frequently in order to get more engagement. Needless to say, I was surprised by this advice. But rather than write it off…

We are pleased to announce that our Holiday Posts are going to be a little different this year. Our set of 2017 Holiday Posts are not graphic, image posts… but videos! Holidays perform 40% better than other posts on average on Facebook. But with more competition for attention on holidays, it’s important to cut through…

We are proud to announce a partnership with the Funeral Service and Cremation Alliance of Wisconsin (FSCA). Through this partnership the FSCA has joined an education initiative that will help association members effortlessly educate their communities on a variety of industry relevant topics through Facebook. “The Funeral Service & Cremation Alliance of Wisconsin (FSCA) is…

We are pleased to announce that our Special Days Feed in the Social Media Copilot is ready for 2017 and is bigger and better than ever! Holidays, and specifically Special Days, on average perform 40% better than other posts. Special Days delight, sometime surprise, and create great conversations through the post’s comments and shares. This…

Staff at Sietsema Vogel were ready for a new look; aiming for a modern design that was easy to navigate, while keeping the design conservative and professional. Let me take you through the main points of their redesign.   Modern design Sietsema Vogel’s logo color was black and gold and they wanted to keep that…

We’re excited to release a new version of the Social Media Copilot that completely revamps how your posts are scheduled, making it much easier to see what’s coming! The main improvement you’ll notice is now all your upcoming posts have a precise date AND time in which they’ll be published. No more guessing when during…

Funeral Innovations is excited to announce a partnership with the Iowa Funeral Directors Association (IFDA). This unique collaboration will provide IFDA members a social media solution that is both effective and affordable. The goal of this partnership is to help members educate their community on the value of funeral services and be seen as the expert…

These 30 custom Facebook Posts will ensure you’re the most trusted firm in your community One of the biggest challenges for funeral homes and cemeteries boils down to education. How do you ensure your community understands the value of memorialization, why to plan ahead and what options are available to them? Our new Funeral Education…

We’ve just released new, original newsletter stories for the Holidays. Email newsletters are proven to be among the most effective forms of digital marketing. So how come more funeral homes and cemeteries don’t send email newsletters? Because it’s hard work! Every month you’ve got to design a newsletter, write an article, fill in some additional link…

Ever had an event or something happen at your firm that you really want everyone in your community to know? Well, Funeral Innovations is excited to announce that our Social Sites now have the Announcement Bar feature. The Announcement Bar lets you highlight any event or pressing issue happening at your firm by appending the…