As more and more funeral homes and cemeteries have discovered the ability of digital marketing automation to reach their community and generate and nurture leads, we’ve found ourselves struggling to keep up. As the pioneers of digital marketing automation for the death care profession, we’re constantly on the look-out for great people, who understand the importance of…

We are happy to announce that we have 13 new newsletters to choose from in our Email Copilot, including one perfect for upcoming Father’s Day. Simply log into your Copilot and choose which email you’d like. If you’re not familiar with our Email Copilot, we offer one-click newsletters, where you are able to create and…

Many family members and friends visiting obituary pages in your website want to share a message directly with the family, but would prefer to keep it private. Previously, the only option was to leave a public tribute that would be visible by anyone visiting the obituary. Those looking to leave a private condolence would either…

We frequently get asked about custom, local posts for your Facebook page. Are they necessary? What makes a post great? Where can you make posts with images and text? The list goes on and on… We often use the phrase “Schedule a year’s worth of Facebook posts in just 5 minutes!” Although we can schedule…

Many funeral home and cemetery website providers lock their customers in with long term contracts. This is nice for the website provider, because then they know they’ll be making money from their customer (YOU) for a long time, even if their service and offerings stagnate. In fact, since they’ve got their customers locked in, they are…

We understand that your funeral home’s success depends on your ability to satisfy the needs of the families you serve. The more you exceed their expectations, the more organic growth you’ll enjoy through repeat business and word of mouth marketing. We want to help you delight the families you serve by empowering them during their…

It’s always good to check over your firm’s Facebook page settings to make sure you’re not missing something. Here are 5 easy things to check on your page, to ensure it works as the best marketing tool for you! 1. “Funeral and Cemeteries Service” You can mark your Facebook page’s category as a number of…

(A Healing Registry Exclusive) One of our partners, Sietsema Vogel Funeral Home, was approached by a local company to provide custom Memory Bears as a keepsake offering to the families they serve. What makes the teddy bears unique is that they are crafted from an article of clothing from their loved one. In the first year of…

Support for photo editing Ever had a situation where you or a visitor uploaded an image to an obituary then found out that it loaded sideways or wished it was zoomed in a bit more? Funeral Innovation now supports photo editing! With our new image editor tool, you now have the ability to crop, and…

Zombie Facebook Pages are out there, sucking the life from your funeral home’s branding and stealing away your visitors. Don’t let your funeral home or cemetery fall victim! What’s a Zombie Facebook Page? Facebook’s real term for a Zombie Facebook Page is an unclaimed business page, or unofficial page. It’s a page automatically created for your…