By Chantal Gauthier

 

For over a hundred years, members of the Selected Independent Funeral Homes have gathered at the annual meeting as an opportunity to network, learn, and inspire. Selected Independent Funeral Homes created this one-of-a-kind event to stimulate new ideas and educate those in the independent funeral service profession.

This year’s conference will be held September 23-26 at the JW Marriot in Nashville, TN with an estimated attendance of 120+ members so far. This is a great opportunity to break out of your usual routine, build meaningful connections with other death care professionals, and get the resources to be the very best in your profession.

We’ll be speaking at two sessions during the conference: Conversation Café and Concurrent Breakout Sessions. Join us at both of them or visit us at Booth #7. We’re giving away prizes and offering special deals to conference attendees.

Conversation Café – Does your digital marketing stack up?
Tuesday, Sept. 24 | 10:45-11:30 a.m.
The digital divide doesn’t just happen among generations. Digital divides separate you and your competitors. Join us for an interactive strategy session analyzing your digital marketing. During this session, Funeral Innovations’ Jack Tynan will walk you through things we look at for our clients to keep them ahead of their competition and show you how to do it on your own. Plus, we’ll explain how to assess your closest competitors’ digital marketing so you can capitalize on their strategy gaps. Bring your smartphone or laptop! All attendees receive a free digital marketing assessment checklist.

Breakout Session – Technology and Marketing: Take One
Wednesday, Sept. 25 | 9-10:30 a.m.
We live in an online world, so how can funeral professionals tap into the power of digital marketing and leverage it for greater success? As a Google Premier Partner, Murray Levine, Internet Ads Pros, will highlight best practices to ensure ad campaigns produce results. As a leading provider of digital-first marketing for funeral homes, Zack Garbow, Funeral Innovations, will share how your website, Facebook and email marketing can work together seamlessly to grow your business. Participants also will have ample time to ask specific questions that will help you serve your client families and communities effectively.

So check us out at booth 7 for loads of valuable information and chances to win prizes. We’ll give you a key and you’ll get to take a shot at opening our lockbox to see if your key wins the prize.

We’ve already mailed out hundreds of direct mailers you can exchange for a key, so be on the lookout. Have questions about our booth or services? Contact us at info-@funeralinnovations.com or give us a call at 303-437-9006.

We are proud to be a Selected Independent Preferred Partner for this exciting event, and we look forward to seeing there! For more information, see links below or visit selectedfuneralhomes.org

Meeting Information