By zack

mid-atlantic4Today I had the pleasure of presenting at the Mid-Atlantic States Cemetery & Funeral Conference in Atlantic City, New Jersey. I spoke about how to use Facebook and digital marketing to generate a pipeline of leads.

One thing I’ve noticed over the last 6 months is that more and more funeral homes and cemeteries are starting to recognize the value of an effective Facebook strategy. As  1.79 billion people now log into Facebook each month, it’s become clear that if you don’t embrace Facebook as a core component of your marketing funnel, your firm risks falling behind its competition.

Thanks to everyone who attended the presentation today and talked to me throughout the conference.